As a widely known global health care and agriculture product provider for more than a century, Bayer aims to benefit people by improving their quality of life. Thus, innovation is the key aspect here to keep its presence and relevance in the industry. In 2016, we are proud to be part of Bayer Indonesia's innovative design project for its promotional materials and displays during Ramadhan, focusing on its two successful supplement brands; Redoxon and Tonikum. Here we can see how its core identity presented in shades of orange dominates the overall design, collaborated in harmony with the green spirit of Ramadhan to emphasise the importance of staying fit to get through the fasting month.